Lauren Decker-Woodrow, Ph.D.
Deputy Director/Principal Research Associate
Westat, United States
Valerie Orellana, MEd (she/her/hers)
Evaluation Lead
Westat
Gaithersburg, Maryland, United States
Hayley Trentacosta, BA (she/her/hers)
Communication Lead
Westat, United States
Grand Ballroom 10
This presentation presents the collaborative approach to evaluation storytelling developed and conducted by evaluation and communication team members to create compelling stories of change through data. This presentation will take participants through the process the team used to inform development of various data collection stages and how (and why) the collaborative team alternated leading data collection. We will also discuss the importance of the respondents in verifying and finalizing the resulting Impact Stories and end with a discussion focused on the lessons learned as well as plans to continue using the process to develop additional stories